The facts are clear loyal customers represent 20% of a company’s shoppers but that 20% also represents about 80% of a company’s revenue and nearly ¾ of total visits to a business.
Over a lifetime, loyal customers will spend 10 times more than average customers and the cost to keep a customer as we all know is far less than the cost to acquire a new one.
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You may have found that growing your business, finding a regular source of new customers or clients and getting those customers or clients to return more often to be a daunting task. Is brainstorming ideas, creating an endless stream of content posting all over social media with the hope of building a reliable source of daily prospects, customers or clients a losing proposition? Do you want a new approach that brings your business more new customers, gets your previous customers to return more often and gets them all spending more on each visit?
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