Customer Ownership ROI

Marketplace fees get all the headlines, but the quiet leak is bigger: when you do not control the customer relationship, you rent growth instead of building an asset. Webigo is designed to help you build an owned customer base and increase repeat buying.

Owned customer database Retention + repeat buying Follow-up you control Compounds over time

What changes when you own the list

  • You can follow up after a purchase (new arrivals, restocks, seasonal offers).
  • You can bring customers back without paying a marketplace again.
  • You can build loyalty that is portable and not locked inside a platform.
See Client Database (CRM) ?

How Webigo supports retention

  • QR and tracking to connect offline and online buyers into your system.
  • Offers and incentives that motivate repeat action without relying on ads.
  • Plan features that scale from starter to unlimited as you grow.
See QR + Tracking ? Browse all feature summaries ?

The compounding effect

A marketplace sale is often a single moment. An owned list turns that sale into a relationship. Even a small repeat rate, applied monthly, adds up fast because your list keeps growing.

Quick mental model
Captured customers × repeat rate × average order × margin = retention profit
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Real-world examples

Click an example to load the estimator with realistic numbers.

Updated: Jan 12, 2026