Why Blog? The Benefits of Blogging to Grow Your Business

With almost 4 billion people worldwide currently connected to the internet, there has never been a better time for businesses to include blogging in their marketing strategy.

Not only does blogging drive website traffic and promote your products and services, but it also helps you build trust with your potential customers.

In this post, we're going to highlight the many benefits of blogging for business and how you can get started with creating relevant content that drives inbound links and traffic to your site.

Business blogging is a marketing tactic that uses blogging to get your business more online visibility. A business blog is a marketing channel (just like social media, direct mail, email marketing, etc.) that helps to support the continual growth of your business.

Did you know that the Webigo provides two different blog submission sources. We provide one article section for posting industry related articles and another for posting your blog articles that relate directly to your business? Not just update posts (or micro-blogging as social media posts are sometimes known as), but full on blog functionality with the ability to format, add images in the header and within your text, hyperlinks, and a like/comment/share feature.